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Women Spend More Time Gaming Than Men! - Tiffany Lawson

Girls in Tech Conference(GIT) attendee looking surprised. Maybe they were learning about making money with online gaming? [photography:]

One of the hot topics of the GIT Conference was gaming. In the early gaming days, the majority of the players were male but that was because the developers were/are male. However, today women spend more hours per month gaming than men. In fact, the vast majority of this is due to online gaming (like Facebook and Yahoo Games). This online gaming industry is mainly women between the ages of 35 - 45 and the console players are not far behind with 40% being women with the average age being 32 (see chart below). This is a big change over the past 10 years. There is a lot of growth in this area for women because men do not know what women want or what peaks their interest.

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